MTS × Alexandr Subsensus — Brand Campaign
CATS managed a collaboration between MTS and digital artist Alexandr Subsensus for MTS's new logo advertising campaign. Subsensus created an animated video with reflections on the ecosystem of the future — placed on the largest billboards in Moscow.
MTS launched an advertising campaign in support of its new logo and engaged CATS to manage a collaboration with digital artist Alexandr Subsensus. Subsensus created an animated video reflecting on the MTS ecosystem of the future. The content was deployed on the largest outdoor billboards in Moscow.
What CATS did
Brand × artist collaboration management. CATS coordinated between MTS and Subsensus, managed the production of the animated video, and coordinated delivery for outdoor advertising deployment.
Scope
- Brand × digital artist collaboration management
- Animated video concept and production
- Outdoor advertising asset delivery (large-format billboards)
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